In a splashy return to the music scene, Katy Perry has simply launched her electrifying new single “Lady’s World” alongside a steamy music video—each tantalizing previews of her upcoming album 143.
Directed by the visionary Charlotte Rutherford, the video is a vibrant celebration of girls. Channeling the enduring Rosie the Riveter from the 1943 “We Can Do It!” poster, Perry rocks the well-known pink polka-dot bandana however spices issues up with a patriotic bikini that may go away you breathless.
Katy kicks off the observe, singing, “Attractive, assured / So clever / She is heaven-sent / So gentle, so robust,” setting the tone for the highly effective anthem. The refrain boldly proclaims, “It’s a lady’s world and also you’re fortunate to be dwelling in it.”
However that is not all! Perry transforms right into a bionic lady with robotic legs, strutting her stuff in a teeny white bikini. The video additionally encompasses a cameo from the web sensation Trisha Paytas, who joins Katy for a wild trip in a monster truck.
The climax? An exciting TikTok dance with a stranger, capped off by Perry hovering away in a helicopter. “Who’re you?” shouts the onlooker as Katy ascends. Her response? The quintessentially daring, “I am Katy Perry!”
Teaming up as soon as once more with producer Dr. Luke—identified for mega-hits like “Scorching N Chilly,” “I Kissed a Woman,” and “California Gurls”—Perry delivers a observe that is each nostalgic and refreshingly new.
In a press release, Perry revealed, “I got down to create a daring, exuberant, celebratory dance-pop album with the symbolic 143 numerical expression of affection as a throughline message.”
Mark your calendars—143 drops on September 20. Don’t miss what’s certain to be the album of the yr!
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